How to Add Social Media to Google Search

How to Add Social Media to Google Search

Last Updated by Gagan Gaba

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Google is the most used search engine in the world that is the largest source of traffic for websites. When visitors search for your organization, you always want to provide the best possible information.

One of the best ways to drive traffic is 'Knowledge Panel'.

Through Knowledge Panel (KP) you can tell Google & people about your Social Media Platforms as well as your business name and links.

Here is, how you can add structured Markup Data and Social Media Profiles to your website's Google Profile.

Step 1:

Firstly Create Structured Markup Data.

<script type="application/ld+json">
{ "@context" : "",
"@type" : "Person",
"name" : "your name",
"url" : "",
"sameAs" : [ "",
" yourProfile",

Step 2:

Add the name of your organization to the "your name" section in the script.

Step 3:

Add your domain to the "URL" section in the code.

Step 4:

Add your social Parameters links to the "same as" section in the code.


"onTime Infotech" structured data looks like this:

<!- start social profiles ( ->

<script type="application/ld+json">
"@context" : "",
"@type" : "Organization",
"name" : "onTime Infotech",
"url" : "",
"sameAs" : [

<!- end social profiles ->

Google only assists following Social Media Parameters:

  • Facebook
  • Twitter
  • Google+
  • Instagram
  • YouTube
  • LinkedIn
  • Myspace
  • Pinterest
  • SoundCloud
  • Tumblr

Step 5:

Upload Your Structured Data: - After creating structured data for your domain. You update it in the head or body section of your web pages.

Step 6:

After adding to the website, you should also confirm either it works or not via Google's Structured Data Testing Tool.

Step 7:

When search engine next time crawled your website, your social profiles are visible in Google search

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